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Yeju Choi is a designer, artist, and teacher based in New York City. She runs a multi-disciplinary design practice nowhere office (which is actually located here), researching, designing, and building a variety of things: visual identities, printed matter, websites, videos, exhibitions, environmental graphics, installations, structures, and objects.

Whether commissioned or self-initiated, pragmatic or experimental, most of her projects address social issues that are community-/site- specific, and encourage different ways of seeing and experiencing our everyday surroundings. She works with civic, public, and cultural organizations; collaborates closely with architects, urban designers, planners, and other designers and artists; and engages with local communities within the creative process.

Recent projects include:

Catch — & — Release [1], a year-long creative placemaking project (Part 1: a participatory installation, Part 2: the Seaport Stories [2] , an interactive story tour) aiming to make visible the hidden culture of South Street Seaport in Manhattan; On a Fence [3], a temporary public art installation that transforms a fence into an interactive structure for Manhattan’s Lower East Side community; visual identity system, publication, website, and on-going art direction and design for WXY [4]; visual identity, publication, and website for The Queensway Plan [5], an interdisciplinary study to transform an abandoned railway in Queens into a linear park; on-going art direction and design of posters and invitations for Performa [6]; exhibition and publication design for Civic Action [7], a project of the Noguchi Museum and Socrates Sculpture Park, that envisions the future of Long Island City in Queens through a series of site-specific art projects.

Previously she was art director at Barneys New York [8], working on rebranding and overall graphic design and art direction; graphic/environmental design director at WXY; and user interface designer at LG. Her work has been recognized, published, and exhibited internationally by Yale University(US), Royal College of Art(UK), Type Directors Club(US), Typography Seoul(KR), Communication Arts(US, KR), :output award(NL), étapes Magazine(FR), among others.

She holds B.F.A from Seoul National University and M.F.A from Yale University [9], both in graphic design. She has been a visiting critic at Yale, Cornell, Parsons the New School for Design, in graphic design and urban design departments. Currently she teaches graphic design at Yale University School of Art.

For work inquiries: yeju@yejuchoi.com
For class inquiries: yeju.choi@yale.edu

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